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Tuesday, 13 January 2009
Lycos Cinema Presents Exclusive Watch & Chat with Hot NYC Band, The Bad Eliots

"Cat’s Meow (Give it to me Now)" is best known as Snapple’s AntiOxidant Water signature song, which made its debut in a national TV spot, transforming The Bad Eliots from a relatively unknown NYC group to a buzzing national indie rock band.  Join James Rotondi, a.k.a. Roto, lead singer of The Bad Eliots, in an exclusive watch & chat event, only on Lycos Cinema

When the Snapple commercial featuring the song "Cat’s Meow" first aired in early 2008, the song was downloaded by thousands of fans, propelling The Bad Eliots into the national spotlight. The official video for the full-length "Cat’s Meow" song was created by the band in a show of appreciation to many fans who wanted to know more about the band. The video, shot live by director Tim Wilson (Go Robot) on a New York City subway train, features band members as pixilated internet people.

"Normally, a band is born, and then gets plucked to do something like this. In our case, creating the Snapple song helped give birth to the band," lead singer Roto said. "When Snapple approached us, our attitude was very much, ‘hey, let’s throw it against the wall and see what sticks,’ which I actually think gave our song a certain levity and irreverence it might not have had otherwise," Roto added.

The exclusive chat also features Lycos Cinema’s first Watch, Chat & Win  Sweepstakes, giving 10 chat participants a chance to win an iPod Touch and other prizes. Beginning today, users can RSVP to the live chat with Roto, on Thursday, Jan. 15 beginning at 9pm ET/6pm PT and enter the iPod Touch Sweepstakes immediately following the chat.

Lycos Cinema is the only platform to offer social interaction around video content, giving Bad Eliot fans the unique opportunity to directly engage with Roto.  Fans of The Bad Eliots can watch a synchronized screening of the band’s video and chat live with Roto in real-time while watching. 


Posted by buzz at 12:08 PM EST
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